Click Here
for more articles
|
GoArticles Advanced Search Results
GoArticles.com is an article resource site for Authors, Publishers and Webmasters which provides the best collection of expert articles available on the Web
Super Effective Internet Marketing - Using Media Buys to Build A Highly Targe...
Having a product to sell, or a list of others' products as an alternative, is all well and good, but if the Internet Marketer in question doesn't have a targeted list of subscribers who require produc...
Top 10 Email Marketing Tips to collect Opt-in email list
Email Marketing should be targeted on Confirmed opt-in (COI) list to avoid SPAM issues. Increase your COI by considering powerful email list building techniques.
What is Opt in e-mail?
Opt in e-m...
What Are the Factors to Consider When Updating Your Email Marketing Strategy ...
Email marketing has come a long way since the days of text-only messages and the absence of spam laws. Today, the technique is far more sophisticated as it has been enhanced by innovations such as H...
Entrepreneurs Have No Idea How To Use Email Marketing! Really?
-Part 1-
Consider this before you send another email - the greater majority of small business people and/or entrepreneurs have no idea how to use email marketing in an effective manner!! Because of n...
Effective Email Marketing
There is a lot of email marketing
done everyday but not a lot of it
is effective email marketing.
Anybody who can manage to build a
list...or buy a list can send
marketing emails.
Just because ...
Ebooks and Email Marketing
Ebooks are the darlings of the
email marketing world today. They
can be sold as stand-alone
products, they can be used as
opt-in incentives, they can be
used as free gifts or incentives
for oth...
Email Marketing Newsletters need to Convert Browsers to Buyers
Every business in the world today, not matter what size, or commodity they are selling, want to tap into the millions of online
shoppers that are busy searching for products and services day and nig...
Email Marketing Decisions that Work
Online and Internet marketers have fierce global competition. The marketplace is open to all. There are very few obstacles hindering email marketers today when wanting to reach millions. In a bad e...
Newsfeed display by IMBC |
|
|
|
Bayesian Spam Filters Explained |
by:
Niall Roche |
In a word Bayesian spam filters are "intelligent". Bayesian spam
filters are intelligent in so far as they're capable of comparing two sets of information and acting on the result. This
is in direct contrast to the vast majority of other spam filters who use pre-built rules to decide which email is spam and which is not.
Bayesian spam filters can take one group of legitimate email and another group of spam and compare the values and data of
each. The definition of legitimate email that it creates at the end of this comparison session is what it uses going forward to scan your inbox for spam.
FYI Bayesian spam filters are named after Thomas Bayes an 18 century cleric who created something known as Bayes Theorem. In
summary Bayes Theorem is as follows: .."in statistical inference to update estimates of the probability that different hypotheses
are true, based on observations and a knowledge of how likely those observations are, given each hypothesis." In plain English it looks for obvious repeating patterns to form an "opinion" on something. In spam filter terms that "opinion" becomes a rule which keeps you spam free (or pretty close.)
The really neat thing about Bayesian filters is that they're capable of learning. For example if they decided to block an email because the filter perceived it as junk but the user marked it as valid mail the Bayesian filter then knows not to
block that type of email in the future. So, in time, this type of spam filter learns enough to block spam far more effectively.
AOL have embraced this type of spam filter with the launch of AOL 9.0 and AOL Communicator- if the big dog wants it then it must be worthwhile.
So what Bayesian spam filtering options are available to you? Well quite a few to be honest and you'll be pleasantly surprised
by some of the names involved :-) The first one on the list is AOL with their AOL Communicator product. The spam filtering
features in AOL Communicator and AOL 9 are, to be honest, impressive. Think what you will of the provider themselves AOL
Communicator is an excellent product and is suitable for use by both PC and Mac OSX users.
Next up we have Eudora. The nice folks at Qualcomm have designed an excellent email client that also has built in Bayesian spam
filtering. I've used Eudora in the past and it's a neat little package. Again the benefits here are advanced integrated spam
filtering with your e-mail automatically. Mac OSX and OS9 users are in luck with Eudora providing support for both.
Bayesian spam filters are providing a more rounded defense for computer users of all levels in fighting spam. As an indication of the strength of Bayesian spam filters more and more companies are either:
a. Updating their spam filters to include bayesian technique as a plugin or;
b. Basing their new products on bayesian filtering principles from the ground up.
About the author:
This article was provided courtesy of Spam-Site.com which reviews and tests spam blockers for the business and end user.
Circulated by Article Emporium
|
|
